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Debra Wheatman, President of Careers Done Write, provides expert insight to the job search process that puts your career in gear with tips for interviewing, networking, job search strategies and how to create a winning resume and cover letter.

From Apology to Assertiveness: Transforming Your Communication Style
General Debra Wheatman General Debra Wheatman

From Apology to Assertiveness: Transforming Your Communication Style

Um, yeah, hi, like it would be really great if I could, like have your attention. Please? Sorry, but you know, this is uh an uh really important topic and like sort of important, so could you please pay attention?

These two sentences are perfect examples of apologetic, non-assertive language. Aside from the use of meaningless garbage fillers such as “like,” “um,” and “you know,” also included is one of the worst words that you can use in your business communications: “SORRY.” Nothing tanks a message like a “sorry” does. Why? Because the word has become so overused and milquetoast that it signals the oncoming lame and unnecessarily apologetic screed. No one has time for that….

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You keep using that word. I do not think it means what you think it means.
General Debra Wheatman General Debra Wheatman

You keep using that word. I do not think it means what you think it means.

Language matters; it is a critical component of communication. We all know people who just seem to be exceptionally gifted with the spoken and written word. They always seem to use the perfect words at the right time, conveying messages clearly and succinctly. Part of this skill is tapping into a large and varied vocabulary. I’m not necessarily talking about “big” words, although those have their place and purpose. But every day, plain, clear words are just as important. The problem is that many people misunderstand language and misuse words. This will make you appear less credible than you are. If you want a quick and easy way to up your game and get people to take you more seriously, be sure you’re using these words correctly and in the proper context….

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